Running commercials for a supermarket when the place is closed will be a waste of marketing dollars. In the end, a marketing psychologist is able to use information they obtain about a product/service and consumer in order to develop a plan to best marketing that product or service to the consumer. You can expect a wide variety of salaries. In addition to people, they study how various products are viewed by consumers such as the packaging, color, and pricing, all of which can affect someone’s decision to make a purchase. In some of the post-graduate programs, focus is laid on the disciplines of social psychology and even industrial psychology. This of course would mean that the person learns a great deal about human behavior. Neuropsychologists specialize in the study of the brain and cognitive science. People who work in this field often perform cognitive tests, run brain scans, assess people suffering from brain injury, and study how drugs impact the nervous system. Median Salary The median salary is 4,620 EUR per month, which means that half (50%) of people working in Marketing are earning less than 4,620 EUR while the other half are earning more than 4,620 EUR. The typical starting salary for a master's degree graduate is around $40,000. Using this information, they devise marketing campaigns for snack foods that air on TV, radio, and other mediums during that time of day in order to capitalize on human nature. Of course the emphasis is also laid on marketing psychology. There are some issues concerning the way in which marketing is perceived, however. To gain entry into a graduate school, a psychology degree would be of immense benefit. Industrial-organizational psychologists use their knowledge of psychology to tackle workplace issues. Increasing worker productivity, selecting the best employees for particular jobs, and developing market research surveys are just a few of the things that an industrial-organizational psychologist might do. As with other specialty areas of psychology, the area of employment plays a major role in determining salary. What is the Salary of a Marketing Psychologist? It is important to note that annual salaries for advertising psychology positions are based upon the location, experience, company, industry, education, and the training of the psychologist. Psychological skills training and a mindfulness-based intervention to enhance functional athletic performance: design of a randomized controlled trial using ambulatory assessment. Seeing an advertisement for food when one is hungry alters one’s perception of the product being marketing. A comparison of medical education in Germany and the United States: from applying to medical school to the beginnings of residency. While there are a number of careers that have a higher than average yearly salary, it is important to remember that actual income depends upon a variety of factors including geographic location, sector of employment, educational background, and years of experience. Career Outlook, U.S. Bureau of Labor Statistics, 2016. Approximately eight years of post-undergraduate study. Educational Requirements: While there are some jobs available with a master's degree, you will typically need a doctorate degree in clinical, counseling, or forensic psychology. Educational Requirements: Considered a medical career, psychiatry is significantly tied to the study and application of psychology. Those who graduate successfully from such a setting will be more geared towards research work and academics. Thus, the chances of purchasing that item are far greater. Program outcomes can vary according to each institution's curriculum and job opportunities are not guaranteed. 2016;4(1):39. doi:10.1186/s40359-016-0147-y, Ⓒ 2020 About, Inc. (Dotdash) — All rights reserved. Of course the higher the education level reached the more one earns. Sign up to find out more in our Healthy Mind newsletter. In the end, the best job for you is the one that you will enjoy the most and that fulfills your personal and professional needs. However, salaries can vary considerably within this field depending upon your specialty area, where you are employed, and the type of work you perform. There are several specializations that are offered with such graduate programs. All Rights Reserved. J Family Community Med. The Occupational Outlook Handbook reports that in May 2017, those employed in individual and family services earned an average of $81,160. A marketing psychologist is able to figure out all these factors when evaluating a product or service. During a marketing psychology program students participate in classroom learning activities that focus on topics like market analysis, public relations, and business management, as well as industrial-organizational psychology, psychology of learning, behavioral psychology, and other topics related to the application of psychology to the business and marketing world. Zavlin D, Jubbal KT, Noé JG, Gansbacher B. Some people also go for the option of an MBA degree. Educational Requirements: A Ph.D., PsyD, or Ed.D. Other psychologists worry that the psychological power of marketing, on some level, exerts too much control and influence over human behavior as well. Ger Med Sci. Wahass SH. The Bureau of Labor Statistics lists the median wage for … While there are a number of careers that have a higher than average yearly salary, it is important to remember that actual income depends upon a variety of factors including geographic location, sector of employment, educational background, and years of experience. The courses that one needs not ignore include branding, market research, customer awareness creation and public policy as may affect the goals of marketing psychology. The PsyD is more demanding and needs one to have done lots of exams and to have clinical experience. For example, psychologists that work in marketing understand that it’s natural for people to crave a snack in the late afternoon when they’re hungry. Torpey E. Business careers with high pay. Steven Gans, MD is board-certified in psychiatry and is an active supervisor, teacher, and mentor at Massachusetts General Hospital. 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